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Although increasing, the market share of Windows Phone countless still very small. IDC noted that the market share of Microsoft's mobile operating system is only 3.7 percent.
Well, to increase it, Microsoft is rumored to have been "seduced" Taiwanese smartphone vendor, HTC, to add a new product line based on Windows Phone.
Is Terry Myerson, head of Microsoft's operating system, which is rumored by sources told Bloomberg on Friday ( 04/10/2013 ), as the one sent for talks with HTC last month. Myerson hopes, HTC would use Windows Phone as the second option, in addition to Google's mobile operating system, Android.
According to a source who requested anonymity, HTC does not have to pay for expensive, even for free, to market the Windows Phone device. Usually, if there is a vendor who would like to release a Windows Phone product into the market, they have to pay a nominal amount to a license with Microsoft.
Myerson discuss cutting or eliminate the cost of licensing the idea to make use of the Windows Phone more attractive.
Talks between Microsoft and HTC is said to still be in its early stages and has not yet reached a decision.
When compared to the mobile operating system Android and iOS, then Windows Phone 's market share is still very small. According to IDC, he was only able to control 3.7 percent of the market in the second quarter.
Android operating system dominate the market with 79 percent. Meanwhile, iOS is in second with 13 per cent level.
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